Hi! I’m Simone

A marketing professional and creative industry specialist on the hunt for my next great adventure. Here’s a glimpse into the work I’ve done, my passions and what I’m looking for next.

A Creative All-Rounder

I have diverse experience in global creative industries including music, broadcast media, digital media and marketing.

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Music Industry Experience

I have been privileged to work in the fast-rising African music industry over the past two years. From handling digital distribution and project management for a roster of over 10 acts to my time spent in A&R acting as a marketing and partnerships liaison for the artists. I also managed international PR relationships and communications for artists on the roster.

Here’s an example of a creative guide I developed for an unreleased artist and a post-release music video that I assisted in creatively planning and coordinating based on the guide.

Brand Guide

Marketing and Content Management

I have benefited from a number of challenging marketing and content management internships at Sony Music Entertainment, BBC Worldwide and SoundCloud. I am currently pursuing my Master’s Degree in Leadership for Creative Enterprises from Northwestern University with a Marketing Analytics concentration. My courses and projects have strengthened my business and quantitative skills and re-ignited my interest in marketing and music tech.

My Experience

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